The four months that passed after our Halloween show mark the time where my friends and I decided that Goosethumps should be much more than a single event. We knew so many under-recognized DJs and producers in Chicago aside from ourselves. We were going to take the model we proved last October and bring it to the artist community at large.

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In January 2020, we introduced the world to the Goosethumps collective, explained our mission, and unveiled our iconic "G" logo. This would be our first event, officially, as Goosethumps.

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For the show, we decided to fill the talent bill with our in-house team one last time to make sure we maxed out attendance and had a pair of spectacular events to boast in our outreach to new artists. The venue was Sub 51, a classy bottle-service nightclub below the famous Hub 51 restaurant in River North. A sophisticated space to make a striking impression for our new company.

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My team and I promoted the show, secured branded decals and long-sleeve tees, and had 120 attendees in a nearly sold-out shebang that let everyone know Thumps is here to stay.